Bluehost vs. 1&1 IONOS. We finally got around to giving you a match up you have been asking for. Bluehost, one of the most popular and widely used web hosts in America, and 1&1 IONOS, the host that meets European (and a good chunk of the world’s) hosting needs. The two web hosts are juggernauts in their respective continents. Both web hosts are very capable and they both have complete confidence in the services they offer. Both are established brands with a reputation that has stood the test of time.
Reputation and recognition are all well and good, but we have noticed that most of these big web hosts only care about profit. They hike renewal prices and stick to obsolete hardware and software technologies, hiding under the “powerhouse” banner (GoDaddy comes to mind). Will these two web hosts fall into the “big names, sub-par services” ditch? Or will we be impressed with their services? We find out in our comparison, and whatever the answer is, we will choose a winner at the end of it all.
Bluehost vs 1&1 Overview
Bluehost was founded by Danny Ashworth and Matt Heaton in Utah, several years ago. The company grew in stature and size until it, like almost half of the Web-hosts we’ve reviewed, got the interest of Endurance International Group (EIG), a giant conglomerate. 1&1’s story is a little different. Established as far back as 1988, as a Europe based web host, it didn’t introduce its services to the US until 2003.
Bluehost was acquired by EIG in 2010. After the acquisition, the general sentiment was that Bluehost would lose the great performance that it was known for. Fortunately, that hasn’t been the case. 1&1 IONOS is also not dependent, it has always been owned by United Internet, a company that also owns Mail.com (arguable the biggest mail service on the internet). 1&1 IONOS also merged with Profitbricks, an enterprise cloud solution, in 2018. So the general belief is that they will be able to meet your cloud hosting needs more than ever before.
Both web hosts are similar in two aspects. One, they are both big hosts in their various countries and in the world at large. Something their millions of customers will agree to. Two, they are like web hosting malls. You can find any kind of hosting need from them depending on the size of your pocket. They provide Dedicated hosting, VPS hosting, Shared hosting, E-commerce websites… .you name it. Because they are so popular, and they offer such a wide range of services at extremely low prices.
Gone are the days when Bluehost only focused on WordPress (Bluehost is one of the only 3 hosts to be endorsed by WordPress) and shared hosting. These days, they are a powerhouse in the cloud and dedicated servers hosting too.
Big-name web hosts like Bluehost and 1&1 IONOS have made names for themselves by offering really competitive pricing with decent performance. You can’t go lower than GoDaddy’s $1 per month plan, right? Wrong. 1&1 IONOS offers all its shared hosting plans at $1. No wonder the host is a universal force.
There are about 2 billion sites on the internet, and web hosts compete to host them. Bluehost and 1&1 are two of the web hosts that successfully host lion shares. Both web hosts are immensely popular. So popular that it is impossible to find out the most talked-about without doing more than a little research.
1&1 is the largest Web-host in Europe, with over 20 million domains under its control. In the US though, it’s Bluehost’s territory, hosting 1 of 20 websites. 1&1 IONOS is not exactly an underdog in the American regional hosting market, capturing a sizable 3.3% and goes further to host around 135 million of all websites on the internet.
1&1 IONOS has a US headquarter in Philadelphia. The company has 55,000 square foot datacenters in Lenexa, Kansas managed by more than 7,000 employees. Bluehost has headquarter in Provo, Utah. It has a massive concentration of servers in New York, Los Angeles and Chicago with a 50,000 square-foot area of land managed by 750+ employees.
Bluehost is popular in the US (4th largest) and IONOS is popular in Europe but only one of them can be crowned the king globally. Bluehost only hosts 72 million websites worldwide, compared to IONO’s 135 million. The popularity meter says 1&1 IONOS is number one.
1&1 IONOS snags popularity: But does it really matter? Over time, we’ve learned to give little regard to how many people google the name of a web host or how popular they are at the Super Bowl. Many times, it’s just proof of great marketing, not great hosting.
Signing up with a Web-host means that you are buying a promise; a promise that your website will be accessible at overwhelming majority of the time, and it will be accessible as quickly as possible. Let’s see how well these Web-hosts deliver on this promise.
The primary purpose of a Web-host is to keep websites online, and the better a Web-host at accomplishing this task, the better the performance is.
To measure uptime, we bought a basic plan, set up a demo website and filled it with basic content and began testing. We got the following uptime results.
Bluehost uptime result for the past 12 months:
- November 2018 average uptime: 100%
- December 2018 average: 100%
- January 2019 average: 99.98%
- February 2019 average: 99.98%
- March 2019 average: 99.99%
- April 2019 average: 100%
- May 2019 average: 99.98%
- June 2019 average: 100%
- July 2019 average: 99.99%
- August 2019 average: 99.99%
- September 2019 average: 100%
- October 2019 average: 99.99%
1&1 IONOS uptime for the past 12 months.
- November 2018 average uptime: 100%
- December 2018 average: 100%
- January 2019 average: 99.98%
- February 2019 average: 99.98%
- March 2019 average: 100%
- April 2019 average: 99.98%
- May 2019 average: 99.97%
- June 2019 average: 99.98%
- July 2019 average: 100%
- August 2019 average: 99.97%
- September 2019 average: 99.99%
- October 2019 average: 100%
Over our testing period, Bluehost recorded an average of 99.991% uptime, while 1&1 IONOS recorded an average uptime of 99.987%. Both web hosts impressed us as they performed better than 80% of the web hosts we have reviewed. All Web-hosts experience downtime, but a top Web-host makes sure that the downtime that a website experiences is negligible. And Bluehost and 1&1 IONOS have succeeded in doing that.
We like to check if a Web-host has an uptime guarantee but sadly, Bluehost doesn’t have an uptime guarantee. 1&1 IONOS has a 99.9% uptime guarantee and they surpassed it. We guess no angry customer will ask them for a refund. Bluehost’s lack of an uptime guarantee should not be a cause for fear though. The host has great uptime already. But uptime is a fickle thing, and we’ve seen hosts go from hero to zero in the shortest period. What happens to the customers then? Let’s hope we never find out.
1&1 IONOS wins uptime: Which is better, great uptime or guarantee policy? Yes, Bluehost has great uptime, but no guarantee to back it up. 1&1 IONOS, on the other hand, has great uptime and also boasts of an uptime guarantee. We have decided you need both to win this category. So naturally, 1&1 IONOS is our winner.
No one wants to waste more time than necessary on anything that’s why Google reports that 40% of users will leave a website that takes too long to load. We put our tools to work and tested the response speed (Time to First Byte or TTFB), full-page load time and load impact.
We measured an average response time of 461ms for BlueHost which wasn’t bad at all, especially given the fact that Bluehost, unlike A2 Hosting does not publicize its speed. But 1&1 IONOS even surprised us more with an amazing average response of 276ms. Both web hosts performed better than 80% of web hosts we have reviewed, but 1&1 IONOS is right up in the 98th percentile with the likes of SiteGround and A2 Hosting. Google says that the optimum response time is around 200ms, and so 1&1 IONOS is our pick.
Bitcatcha Test: For full page load speed (not Response Time):
Since web hosts let you select where you want your server to be, your visitors can access your website faster. It became important to test web host speed from different places across the world.
Bluehost Speed Result.
- New York: 771ms
- Sydney: 689ms
- Los Angeles: 564ms
- London: 550ms
- Singapore: 486ms
- Amsterdam: 710ms
- Vancouver: 537ms
- Chicago: 498ms
- Arizona: 791ms
- Virginia Beach: 597ms.
Speed Results for 1&1 IONOS:
- New York: 588ms.
- Sydney: 635ms
- Los Angeles: 495ms
- London: 374ms
- Singapore: 495ms
- Amsterdam: 368ms
- Vancouver: 495ms
- Chicago: 407ms
- Arizona: 604ms
- Virginia Beach: 321ms.
As seen above, 1&1 IONOS won 9 out of 10 locations. Both web hosts posed exceptional speed, but 1&1 IONOS is clearly ahead globally.
In order to test the validity of this result, we sent 100 virtual users to our site and monitored the speed of the servers. To a large extent, the speed of both sites hosted on Bluehost and 1&1 IONOS didn’t suffer because of the spike in traffic. That’s something that we like to see too, as it is a good indication of whether your site will suffer when traffic load gets really high.
Bluehost makes use of Cloudflare CDN on all plans to easy to see how Bluehost has managed to be so fast (relatively, of course). 1&1 IONOS has a proprietary CDN service.
1&1 also makes use of HTTP/2 protocol, the so-called “future protocol”. This protocol optimizes the web and allows for quicker load times (No wonder 1&1 is so fast), and makes it easier for pages to be displayed. In any case, only about 20-25% of the websites on the internet offer HTTP/2 but the number is increasing every day. 1&1 also offers some freebies like free SSL certificates with shared hosting plans and a free domain name too (for the first term, at least).
As stated earlier, both web hosts have thousands of servers in various data centers across the world.
[Insert a chart to show the server locations and data centers of both Bluehost and 1&1 IONOS]
1&1 is Numero Uno in speed; If speed is something that you’re particular about, then 1&1 should be your choice in this comparison. We think it’s unlikely that users would have a problem with the speed of Bluehost though, but we need a clear winner, and 1&1 IONOS is clearly faster.
So basically, 1&1 has amazing speed, and very nearly almost perfect uptime. So in terms of performance, we have to say that it is very near impossible to have a problem with 1&1. We are so used to seeing a Web-host sacrifice speed for uptime or vice versa that it is a genuine sight to see a Web-host deliver on both counts, exceptionally.
So what’s next?
Ease of Use: Russian doll or Ikea?
The usage of some website hosts is like playing with the Russian doll, you are having fun and you want to see what else they have to offer. Others are like the couch from IKEA, it’s supposed to be easy to assemble, but somehow, it ends up being more difficult than anyone would like.
Dashboard and Backends:
First off, what panel is preferred by either? Bluehost makes use of the standard cPanel interface. However, it is heavily customized to make it easier for beginners to navigate through and accomplish simple tasks. 1&1 does not make use of a cPanel. This means that they have their own dashboard customized entirely to their specifications.
Most web hosts replace cPanel with a dashboard just as intuitive. Unfortunately, though, 1&1 hasn’t done this. We found it rather hard to carry out the easiest tasks and had to Google or speak to a customer rep to figure out the basic controls of the dashboard. It wasn’t an experience that we enjoyed very much, and we don’t think people would feel very encouraged to switch from a control panel that they understand to one that they cannot quite wrap their heads around.
Bluehost was actually one of the easiest hosting backends that we’ve ever made use of. The controls were clearly labeled and easy to find and we had very few problems accomplishing basic tasks. Setting up a website with Weebly was also quite easy for us.
Domain registration, management, and privacy:
Bluehost has a proprietary domain manager that allows users to accomplish tasks like domain transfers, purchases, tracking, and overall administration.
A tool that secures the private information of the owner of a domain and keeps it away from public WHOIS listings, is also provided on select Bluehost plans. 1&1 IONOS offers a free domain name, even with its smallest plan.
Site Builder and one-click installation:
For people without websites, Bluehost provides a website builder called Weebly. Drag-and-drop functionality is enabled so users can get their website running in no time without ever having to write a single line of code. 1&1 IONOS also has at least 2 site builders.
For users looking to build their first website, Bluehost’s cPanel has some features that make it easier for users to get their work done e.g. MySites. 1&1 IONOS also has MySites. The turnkey builder comes with a lot of templates so you don’t have to build anything from scratch. It also allows users to take control of multiple websites using a single account, the Marketplace feature, just like the name implies, gives users access to a marketplace where they can buy WordPress themes, buy professional services and even purchase new add-ons if they so wish.
To customize your website further, there’s the award-winning Drag-and-Drop interface. You can also add widgets to further customize your website to your taste. It isn’t a free service, though, and it comes at $4.99 per month. As is with most Web-hosts, both Bluehost and 1&1, also offer access to a lot of popular apps like Drupal and Joomla, and they can be installed in one click.
However, for users looking to set up a virtual market, 1&1 provides a website builder especially for that function called the… .drumroll. . . E-commerce website builder. The builder is very similar to the first Website builder that we spoke about earlier, the only difference is that it comes with features peculiar to E-commerce website building.
For WordPress users, Bluehost automatically updates the core of the WordPress software. There are also one-click installations and a custom WordPress installer that are just a click or two away.
Disappointingly, though, Bluehost does not offer free site migrations. The charge is $149.99 and is valid for the migration of up to five websites, 20 emails and database files. 1&1 IONOS, unsurprisingly, offers free domain or site migration with all of its plans.
Marketing and SEO:
In a bid to help market your website, 1&1 has a Google Ads management lesson that helps you with writing ads, location-specific targeting, and keyword research. Bluehost professional SEO specialists help you build SEO optimized websites.
1&1 IONOS also has a rankingCoach tool that tutors you on SEO through videos and tutorials.
Bluehost is relatively easy to use: For many webmasters, the lack of a cPanel can be a deal-breaker, and for all the features of 1&1 IONOS, we just couldn’t look past it. For us, Bluehost takes this round, and easily too.
Customer Support and Reliability: Who You Gonna Call?
You probably think you are the lord of hosting. But one thing we have learned is that it is possible for the most advanced users to run into problems that they aren’t quite capable of solving. When a situation like that arises, as it almost inevitably does, it is the customer support technicians that help users navigate through the technicalities of their problems. However, customer support can only be useful if they are experts in hosting, respond fast, and are willing to help.
Both Bluehost and 1&1 IONOS have three main customer support channels. They are the live chat, phone, and email support channels available on all hosting plans, and they are open 24/7 (Bluehost also has the ticketing system). What was our experience with both? With Bluehost, we attempted to connect to a live rep and we only had to wait for an average of five minutes. We were even more impressed with the wait time for 1&1 IONOS, which was about 2 minutes on average. The longest period we had to wait was about 5 minutes.
The waiting time for the live chat of both web hosts is impressive, because, on a whole, we are usually quite wary of the customer support of large companies. The reason is there are so many customers to attend to so it is quite possible that the customer support may be spread thin and the only way to cut cost might be to hire inexperienced reps. However, our experience with Bluehost told us that that isn’t necessarily true.
The Bluehost reps we connected to were friendly and courteous, and except one or two reps who didn’t seem like they were particularly conversant with their course material, most of them were able to answer our questions convincingly. It was an all-round great experience, and exactly what customer care should be like.
Unfortunately, though, we were not impressed with the expertise (or the lack of it thereof) of the 1&1 IONOS reps. We tried asking difficult technical questions and we were either transferred to another agent or the chat was disconnected. This happened consistently. The closest we got to a coherent answer was a link to an article available on the knowledge base which, surprise surprise, did not answer our questions in the least. The experience was more or less the same as the phone channel too. Although to be fair, we had some success with the email channel and our emails were always replied under 24 hours.
Both Bluehost and 1&1 also have lots of articles and tutorials that answer the most basic questions. For more complex issues, you’ll have to speak to them directly.
1&1, to round it up, has something different for small businesses, startups in particular. It’s called a Startup guide that contains exactly what you would imagine that a startup guide would contain articles on how to start a limited liability company, and how to create a work schedule using excel. Asides from the initial difficulty of navigating the user interface, 1&1 IONOS actually provides a lot of help for new users.
Bluehost offers a more reliable help: Overall, we were able to get better help and advice from Bluehost’s customer reps than we were not able to get from 1&1 IONOS. We were almost never lucky and it never sounded like we were going to get reliable help. We would give IONOS points for having a better knowledgebase for beginners, but they created the problem in the first place with their proprietary dashboard.
The internet is dark and full of hackers and malware terrors. Obviously, a more secure Web-host is preferable to one with a lackadaisical attitude towards security. It is important, as well, that many of these security features aren’t provided in exchange for extra bucks.
Bluehost provides SiteLock and SSL certificates from free on all plans. 1&1 IONOS also provides these, but at a cost. Bluehost has a laundry list of security features that include the anti-spam package which consists of Spam Hammer, Spam Expert, and Apache Spam Assassin.
1&1 also provides anti-DDoS protection that prevents attacks on servers and stops malicious third-party users from attacking servers. The higher-tier plans also get SiteLock, a tool that acts as a malware scanner and protector. Website pages are protected from bugs, threats, viruses, and vulnerabilities with this tool. There’s also a defense against brute force attacks (we know because we tried and we were rather unsuccessful).
Bluehost’s digital protection from DDoS attacks also reads like a grocery list: Access to SSH, DDOS security, Site access blockage, IP blacklist, CloudFare integration and more. ALL FOR FREE!
The Google tool, Postini, provides spam protection for email accounts so that your emails are safe from suspicious emails or/and spams. In addition, Bluehost has single sign-on support so that users aren’t forced to make use of insecure passwords. This also comes with two-factor authentication so that your account cannot easily be stolen. Is there OpenPGP/GPG support? Certainly. Users can receive and send files securely. On the user end, Bluehost also tries to cover exposure by providing a checklist for users to see whether they are doing their part.
Backup and Restore
Yet another security feature that users of Bluehost have access to is Codeguard. Codeguard is also available on select plans and is a backup tool. This means that in the event that your website is attacked and you lose valuable information, you can always perform a one-click restore using Codeguard. Does this mean that Bluehost provides backups? Yes and no. On the higher plans, Codeguard is provided free of charge so that it is a form of free backups.
On basic plans, though, Bluehost provides backups on a courtesy basis. That means you may or may not be provided with a backup. It mainly depends on how Bluehost is feeling at the time. 1&1 IONOS doesn’t slack in the backup area, as users have a great backup and restore options in the unlikely case that they lose their website to virus or something of the sort.
The only other web host that provides multi-layered protection for free like Bluehost is SiteGround (check out SiteGround review).
Bluehost provides multi-layered security for free: Overall, we feel that Bluehost has a sound and mostly free security infrastructure. The only chink in their armor is that backups aren’t guaranteed. IONOS would have held Bluehost to a tie if the company saw security as an investment, instead of a chance to earn a few bucks.
Plans and Pricing
To some people (and yes, sometimes, we’ve been part of this group) price is probably the most important factor to take into consideration when purchasing anything. So we are going to break down each shared hosting plan and see just how much it is worth in comparison to other deals.
Both web hosts have a whole lot of plans, however, we shall be considering their shared hosting plans alone. Bluehost offers four shared hosting plans which are the Basic, Plus, Choice-plus and the Pro plans. 1&1 has three shared hosting plans and they are Business, Pro, and Expert Plan.
Tier 1 plans:
Bluehost’s Basic plan costs $2.75 (renewal costs $7.99 per month). It comes with; 1 website, 5 parked domains, 25 subdomains, 50GB of storage, unmetered bandwidth, free SSL certificate, and 1 free domain.
Business Plan, it costs $1 per month (You pay the original price $8/month upon renewal.) It comes with 1 Website hosting option, 10 email accounts, and 10 databases, free domain and 100GB of storage.
Tier 2 plans:
The Bluehost Plus plan costs $5.45 per month (normally $10.99). The plan comes with all the features of the basic plan plus; Unlimited websites, $200 marketing offer, Spam experts, unlimited storage, unlimited domains, unlimited subdomains, and parked domains.
For a single dollar, you get 1&1 IONOS’s Pro Plan ($10/mo renewal). It is good for larger web projects (up to 5 websites) with a free domain and 250GB of storage and SiteLock protection.
Tier 3 plans:
The Choice-plus plan is Bluehost’s tier 3 plan and the plan is the same price as the Plus plan but renewal costs $14.99. It comes with all the features of the Plus plan, as well as Domain Privacy and protection, 1 office 365 mailbox, and Codeguard basic site backup.
1&1 IONOS’s next plan is the expert plan, and, as the name implies, it is for experts that costs $1 per month (fee $14/mo on renewal). Allows 50 websites, has a full security package and 500GB of storage. It comes with 500 databases and 500 emails.
Tier 4 plans:
The Pro plan is the most expensive shared hosting plan offered by Bluehost. The plan costs $13.95 per month (renewal is $23.99 per month) and it comes with all the features of the Choice-Plus plan with a dedicated IP address and high performance. So what’s “high performance”? According to Bluehost, high performance means that Pro servers allow for a 300,000 file count and are deployed with fewer users per server than the standard shared servers, allowing for greater compute resource availability per user. Interesting.
1&1 IONOS has no tier 4 plan.
All Bluehost Shared hosting plans come with, resource protection a domain manager, and better scalability. 1&1 IONOS does something that only GoDaddy does, and even does it better than GoDaddy. It offers all of its shared hosting plans at a discounted $1 per month. Although, all its plans have caps, we are actually glad it is honest with it. Unlike Bluehost (and most other web hosts) who offer “unlimited everything”, but in reality, it’s what they actually consider reasonable usage.
What about renewals? Well, for 1&1 IONOS, your introductory price (without discount) is your renewal price. And this is something we love to see clean pricing, with no hidden schemes and whatnot. Bluehost, like most web hosts, especially those owned by EIG have hidden fees and upsells. In fact, your starting prices shoot up when it’s time to renew.
So what do we feel about Bluehost’s pricing structure? There are definitely some positives to take away. For example, introductory prices are really low and the structure allows for real scalability. More scalable than 1&1 IONOS’s pricing. The value offered for each BlueHost plan is also really competitive. However, we also found an issue with some things. For example, Bluehost doesn’t allow monthly payments, so if you want to purchase a plan you’ll have to pay for a while ahead.
In terms of value, 1&1 might not have the badge of so many unlimited plans, but they have just enough that it really stops to matter.
If you’ve ever bought something based on wrong advice and discovered that you cannot return it and your money is not refundable, you will understand the importance of a Money-back guarantee.
The industry standard for money-back guarantees is thirty days. It is what it is. 1&1 IONOS and Bluehost are both comfortable towing the industry line, as they provide only a 30-day money-back guarantee. However, this guarantee is not applicable to their premium products. Thankfully, unlike with other Web-hosts, the process of getting refunds is basically straightforward with Bluehost. You cancel the plan within thirty days and you get a refund of the purchased plan. For both web hosts, as standard practice, if you’ve received an extra service or add-on like a free domain with your plan, the fee will be deducted from the refund you’re to get.
Both web hosts’ 30days money-back guarantee isn’t particularly inspiring, especially as we’ve seen many Web-hosts offer higher (DreamHost offers as high as 97 days, and A2 Hosting offers Anytime money-back guarantee).
Bluehost wins Fatality: 1&1 IONOS has cheaper plans, and we loved the straightforward pricing. Cheaper does not mean better. Bluehost has more room for more scaling, and not to mention better performance so their deal is the best. Bluehost wins this one for us.
There’s always that something extra that a Web-host brings to the table. In some cases, it can be big/important enough to flip the table in the host’s favor. Let’s check out the extra features of these Web-hosts and see what well come up with.
Bluehost offers the following extra features:
- $200 Marketing offers.
- CloudFlare CDN access.
- Domain manager and privacy.
- Hotlink protection to protect your data.
- Automatic WordPress Plugin and Theme updates.
- One-click installations for over 100+ apps from MOJO.
- A plethora of website builders like Drupal and Weebly.
- Bluehost is an officially recommended web host by WordPress.
- Bluehost supports the use of Perl modules, Cron jobs, PHP PEAR packages, and Apache handlers.
- Bluehost Blue flash is a standby help center for WordPress users who need help with plugins, themes, and templates.
- Bluehost has both MySQL and PostgreSQL databases and you can use either phpMyAdmin, Remote MySQL, or phpPgAdmin to manage your databases.
Let’s see what extras 1&1 has to offer us:
- 1&1 IONOS offers several cloud services.
- 1&1 IONOS makes use of the HTTP/2 protocol
- 1&1 IONOS offers the services of two website builders.
- 1&1 IONOS has a proprietary backend interface separate from cPanel or Plesk.
- 1&1 IONOS also has an online accounting program where it assistant business owners to customize and send quotes and invoices.
- 1&1 IONOS assigns consultants to new users; these consultants are point men that users can turn to for questions, whenever the need arises.
Bluehost wins Extras: Overall, we were more impressed with Bluehost’s extras, especially the intriguing Blue flash feature. We tried it out and it is exactly what Bluehost sells it as.
Major Differences between Bluehost and 1&1 IONOS:
- Let’s look at the major differences between both of these Web-hosts.
- Bluehost has cPanel, while 1&1 has a proprietary control panel.
- 1&1 IONOS sites response is faster than Bluehost.
- 1&1 IONOS offers free site transfer, Bluehost doesn’t.
- Bluehost has better uptime compared to 1&1 IONOS.
- Bluehost pricing hikes after renewal, 1&1 prices don’t.
- Bluehost has a simpler user interface than 1&1 IONOS.
- 1&1 IONOS, unsurprisingly, is way cheaper than Bluehost.
- 1&1 IONOS has an Uptime guarantee, while Bluehost doesn’t.
- Bluehost has four shared hosting plans, 1&1 IONOS has only three.
- Bluehost has better customer support compared to 1&1 IONOS.
- Bluehost is an officially WordPress recommended host, 1&1 IONOS isn’t.
- Bluehost’s basic plan comes with an unlimited bandwidth, 1&1 IONOS does not.
Bluehost vs. 1&1 IONOS: Our Pick
Both web hosts share performance, with 1&1 IONOS taking speed, and Bluehost snagging uptime. Unfortunately, that’s all. Bluehost is easier to use, has better customer service and is more secure. Even though 1&1 IONOS has cheaper plans, Bluehost comes out on top with better value for money. 1&1 IONOS is not the devil of web hosting, it just doesn’t have enough to compete with Bluehost.
1&1 IONOS vs. Bluehost? The world wide web may as well be painted blue.